Meet our student entrepreneur of the week:
My name is Precious Samuel Oluwabemiwo. A 500 level agronomy student of the University of Ibadan
I’m the founder of Bemiwo. I’m a beauty therapist and I sell cosmetics
Inspired by good looks, she decided to delve into the beauty business:
When I was younger, I admired good looks. My mum has always being my inspiration. She knew what to combine on her face and it came out really beautiful. Later on I got familiar with professional makeup artists and I realised that people don’t have to go through a surgery before their beauty is enhanced.
On the impacts having a business as a student has had on her:
Starting a brand in school is challenging because you have to balance both. You have to ensure none is lacking attention and most times the target audience is limited to school
Positively, I have been exposed to the fundamentals of business. I have gained experience. The fact that I own a brand keeps me informed. I want to learn more. It has also improved my networking and relationship with people
Balancing business and school can be a task; here’s how she does it:
I work based on schedule and timing such that my business doesn’t tamper with my school work.
Support is one basic element that every business owner needs; and she has enough:
My parents are 100% supportive. They appreciate skill and they encourage me very well.
Building a customer base can be tricky, but here’s how she did it:
I started with the people around me. Friends and acquaintances. Next, I started making good use of the social media platforms. I also took digital marketing classes online to improve myself.
Her advice to upcoming student entrepreneurs are:
My advice to upcoming student entrepreneurs is that they should know their passion and have a unique selling point in whatever they are into. They should also see mistakes as an opportunity to learn. There’s no crime in trying.
On how Vasiti has helped her:
Vasiti has really made things easier for me. In terms of marketing, ordering and delivering.